Saturday, July 27, 2002

Weird Science



Today Jean introduced Kelly to the concept of the 'blind taste test', and thereby to the notion of double-blind testing. We'll make a scientist of her yet.





Here's what happened. A while ago Jean asked me what pop I wanted from the store and I said Pepsi (this was while we were travelling, and the given store had a limited selection, basically Coke and Pepsi). She pursued the issue and I declared that Pepsi was 'okay' and that Coke verily 'sucked'. Of course she called me on this opinion, and I declared that I could tell the difference every time, blindfolded in fact.





So here we are. Jean decided to expand the test (no fair!) to five colas, two flavored, as they were the ones handy in 20 oz. bottles at our local grocery store. The brands in question were:





  • Classic Coke


  • Vanilla Coke


  • Pepsi


  • Pepsi Twist (Lemon flavoring added)


  • Shasta Cola






Note the addition of two fruit-flavored colas, further straying from the original claim I made... Anyway, Jean tested Kelly and I, then I replicated the test method with Jean. The test was to place five identical cups with one ice cube and some beverage onto a table. Each cup was labelled with a letter of the alphabet. The cups were filled by random drawings of slips of paper with the name of the soda, to remove bias. Finally a large tumbler of water was available to 'cleanse the palate' between samples.





We each sat down and ran through the samples, writing down our impressions and eventually ranking each beverage. I'll present the results, then expand with a few more comments:



Phin












































































Flavor


Comments


1


Shasta Cola


Astringent, but not in a bad way.


2


Vanilla Coke


Vanilla? Lemon? Some sort of esther.


3


Pepsi


Okay.


4


Classic Coke


Simple, no extra accents.


5


Pepsi Twist


Nah.






Kelly












































































Flavor


Comments


1


Pepsi Twist


Smooth with orange, banana, a twist. Had a little

apple. Exquisite!


2


Vanilla Coke


Orangy and lemon.


3


Classic Coke


One flavor, like regular Pepsi.


4


Pepsi


Tastes like Coca Cola.


5


Shasta Cola


Fizzy, bubbly. Delightful.






Jean












































































Flavor


Comments


1


Shasta Cola


Most cola-like. No added flavors, richest flavor.


2


Classic Coke


Flatter, weaker than [Shasta Cola].


3


Pepsi


Bitter aftertaste.


4


Pepsi Twist


Funny flavor - lemon? Chemical.


5


Vanilla Coke


Disgusting like raw cake batter.






As you can see, Jean and I both chose Shasta Cola as Number One. This came as a minor surprise, but as I'd never had it before it wasn't a dismissal of my previous opinions. And I've always said I prefer a fruit cola over either Pepsi or Coke alone, so I claim to be consistent.





One final comment. Kelly needs a lot more training as a lab assistant, as she was constantly making little comments about the flavors while Jean was taking her test. I finally escorted Kelly from the room so that Jean could complete the test without undue influence. But you might want to factor that contamination into the experiment.



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